This week we are back to a routine after a relaxing and somewhat unusual holiday! Don't forget that the new year is a great opportunity to reconnect with your goals for your English.
Learners can try a listening comprehension activity (b2 level) about how to market a business. Or here is another one about advertising for different products.
For original version listening, check out any of the commercials highlighted in last year's Super Bowl.
Learners can try a reading comprehension activity from the British Council: Shopping Signs and Adverts (easy) Battle of the Christmas Adverts (intermediate).
For original version, read an article called Retail Therapy: How Viennese psychologist Ernest Dichter transformed advertising.
This week for writing, please write an essay responding to the following prompt:
Some of the methods used in advertising are unethical and unacceptable in today’s society.
To what extent do you agree with this view?